we build your
outdoor brand

After spending years in Paris working as a digital marketer and software designer, I hit a wall. On paper, I had a lot but I was missing what mattered most: actually living and stripping things back to what's raw. So I dropped everything and headed to the other side of the world, to Australia.

When COVID hit the state of Victoria, my journey came to a sudden halt. To adapt, I reinvented myself on the spot, becoming an outdoor fitness boxing coach with a project called Onboxe. I can still picture myself knocking door-to-door handing out flyers and approaching strangers in the street. I felt so fragile and exposed, but that experience completely transformed me. I came back with an adrenaline rush and a surge of momentum that still runs through my veins.

Still, I wanted to build something deeper, something with more life, truly aligned with my soul. Back in Paris, I co-founded OneSoul Studio, a conscious branding studio where I still head up the tech side today.

Then the road called again. I spent over a year escaping across West Africa and Morocco in my camper van, and that's where the real breakthrough happened. Between extreme sports, wilderness expeditions, and intense outdoor training, I discovered an extension of myself. For the first time in my life, I felt deeply connected to the earth, the universe, and its natural frequencies.

That is why I founded Roam & Build.

To bridge the gap between wild experience creators and those who crave real challenge and personal growth. People want to experience life more intensely and outdoor, sports, and adventure founders shouldn't lose their breath wrestling with tech obstacles.